Your platform suits tech-savvy users, less so beginners
From my perspective, the WFHI sales and pre-purchase information was a mixed bag in terms of helping me find exactly what I needed. When I started exploring the website and product dashboards, I noticed that the detailed feature descriptions were quite helpful if you already have some familiarity with remote workflow software. You provide a lot of technical details about the database functionality and calling tools that tech-savvy users would appreciate. However, if someone is newer to this type of product, the abundance of jargon and limited simple guides might deter them. The sign-up and invoicing information was fairly easy to uncover, and the payment process clear enough. I think your platform suits those who have experience with such software and want robust capabilities. But it may not suit those who want straightforward or beginner-friendly explanations since some of your labels and terms aren’t instantly understandable. So you should consider that when communicating with your audience. Overall, your product fits a niche well, but broader appeal might need simpler navigation and clearer onboarding support.