Setup took too long compared to what I expected
You really need to rethink how much time your setup process demands from a user. I felt like a huge chunk of my time was absorbed in setting up rather than using the software meaningfully. Half of the process seems one-off, like account creation and initial data entry, which I don't mind. But the rest kept needing ongoing input and adjustments more than I had anticipated, which wore me down. I expected the sales and pre-purchase process to be more streamlined and less laborious on my end. Your presentation never clearly conveyed how long it would take before I could work efficiently. The waiting and repetitive setting up during training also wasn't made obvious initially. You might want to reconsider the balance here because the hours spent could discourage serious users. I hope you find ways to reduce the overall time commitment for future customers like me.